Chemistry

Experience-led branding and strategic design consultancy.

Chemistry is a strategic experience design consultancy based in Singapore and Amsterdam. Its services include strategic consultancy, service design, digital experience design, product and spatial design, communication design and branding. The Singapore team works with clients such as Changi Airport Singapore, Visa, Singtel, Singapore Tourism Board, Marina Bay Sands, SMRT and public-sector organisations.

THEBESTSG STAFF REVIEW

Chemistry is best when branding is tied to customer experience, service design or innovation. It is not only a visual identity agency, which makes it useful for organisations that need to rethink how a brand appears through products, services, spaces and digital journeys. Strong for complex experience-led briefs.

WHY THEY MADE THEBEST SG

Selected for connecting branding with service, product and experience design in Singapore.

The editors' scorecard - 83/100

Unique Service Proposition16/20
Quality of Service16/20
Accessibility17/20
Value for Money17/20
Innovation17/20