DIRECT - Etiqa term life II

Direct-purchase term life plan with an option to add critical illness cover.

DIRECT - Etiqa term life II

DIRECT - Etiqa term life II is Etiqa's direct-purchase term life option, listed under its life and critical illness protection category. Etiqa states that its direct-purchase insurance options come with life and total permanent disability cover, with an option to cover critical illnesses. The term life version allows coverage from S$50,000 up to S$400,000, subject to eligibility and policy terms. It is most relevant for cost-conscious buyers who want direct access and are comfortable with a simpler DPI-style structure.

THEBESTSG STAFF REVIEW

Etiqa's appeal is straightforward digital access, Maybank group backing and clear customer care channels. DIRECT - Etiqa term life II is best for people who want basic protection and the option to include critical illness cover without paying intermediary fees. It is not as feature-rich as the top multi-pay plans, and the CI element is an option rather than the whole product, so buyers should check definitions closely before relying on it.

WHY THEY MADE THEBEST SG

It was selected as a practical direct-purchase option for buyers who want simpler term protection with optional CI cover and lower distribution friction.

The editors' scorecard - 74/100

Unique Service Proposition14/20
Quality of Service15/20
Accessibility18/20
Value for Money16/20
Innovation11/20